Project Overview:
Catalyst Collective is dedicated to driving positive change by offering strategic guidance, financial investments, and design solutions to nonprofits and marginalized communities. This project features a brand with a modular design system inspired by modernism and pop art, emphasizing a community-driven approach. The street campaign, influenced by scrapbook collage art and unique grid systems, reclaims cardboard to symbolize transformation.
Project Scope:
Full Brand Identity
Services Rendered:
Branding, Logo Design, Packaging, Advertisement, UI/UX
Programs Used:
Illustrator, Photoshop, Indesign, Figma
Urban Campaign Series 2024
Capstone Exhibition